LAS VEGAS, NV — World of Concrete / World of Masonry 2012 returns to the Las Vegas Convention Center in Las Vegas, Nevada, January 24-27, 2012; Seminars 23-27. This well-known industry show will continue to build upon its reputation as the only annual international commercial construction trade show for the concrete and masonry industries with 1,200 exhibiting companies and 50,000 registered concrete and masonry professionals. World of Concrete 2012 will showcase numerous indoor/outdoor exhibitors in more than a half-million gross square feet of exhibit space with more than 100 educational sessions, all new hands-on demonstrations, exciting product demonstrations, and above all numerous masonry focused special initiatives and competitions promoting masonry construction and the tradesmen that are the backbone of the industry. Read on for more information on the SPECMIX BRICKLAYER 500^®, SPEC MIX TOUGHEST TENDER, MCAA's Fastest Trowel on the Block, Masonry Skills Challenge, MCAA Convention, MCAA's South of 40 Event, MCAA Sponsored Golf Outing, and MASONRY CONSTRUCTION's Masonry Veneer Live! 

SPEC MIX BRICKLAYER 500®   
Wednesday, January 25, 2012 - 12:00 PM, PST
Las Vegas Convention Center, Gold Lot

Celebrating its 10th anniversary on Wednesday, January 25th, 2012 at the World of Concrete / World of Masonry, the SPEC MIX BRICKLAYER 500 National bricklaying championship decides, “Who is the World’s Best Bricklayer?” In November the 2011 SPEC MIX BRICKLAYER 500 Regional Qualifier series concluded that assures each of the 16 winners a spot at the National event in Las Vegas to compete against the returning 2011 Champion and Top Craftsman winners.

The spectators at Nationals witness a roster of masons and tenders strategically working together with such proficiency and determination. The SPEC MIX BRICKLAYER 500 National is 60-minutes of bricklaying that will challenge some of the best bricklayers in the world, with competitors traveling from all over the U.S. in addition to Canada, Great Britain and Australia to test their level of skill, speed and stamina. It’s the only international masonry event for journeymen level masons with a fan base that spans the world.

The competition has the largest winners’ purse of any masonry competition in the history of the trade and attracts the industry’s best.  Twenty-one of world’s best 2-person teams compete to lay the most brick while meeting strictly defined quality standards, but only one will be crowned “World’s Best Bricklayer” and win a new FORD F-250 4x4 truck loaded with options, a $5,000 paycheck and several thousand dollars in prizes. That’s not all; the event also awards the “TOP CRAFTSMAN” winner with $5,000 and an Essick EM-120S 12 cubic foot mortar mixer by Multiquip. Second and third place winners receive $4,000 and $3,000 while the SPEC MIX TOUGHEST TENDER® takes home $2,500.  All five of these winners are also awarded STIHL Cutquik® Cut-Off Machine and blade packages, Marshalltown tool bags stuffed with tools and engraved trowels, a 10-pack of Gatorback mortarboards, plus Johnson Level gives each custom, plate engraved wood levels.

With over $100,000 in cash and prizes up for grabs, the SPEC MIX BRICKLAYER 500 is recognized as the greatest masonry competition in the world. As many as 3,000 cheering spectators and 7,000 viewers plug into www.specmixbricklayer500.com for a FREE, LIVE  webcast connection to witness the world’s best bricklayers give the audience an unbelievable show by laying as many as 900 or more brick in one hour—there’s nothing like this event! Broadcast coverage begins Wednesday, January 25, 2012, at 10:00 AM PST, 11:00 AM MST, 12:00 PM CST, 1:00 PM EST, 6:00 PM London England, and 5:00 AM, January 26, 2012, in Sydney, Australia.

SPEC MIX TOUGHEST TENDER^®
Wednesday, January 25, 2012 – 10:30 AM, PST
Las Vegas Convention Center, Gold Lot

Imagine the physical stamina required for one person, a mason tender, to lift and stack 1,100 brick at 3.5 pounds each, plus 57 8-inch CMU weighing over 30 pounds each, and four 16 foot plank, as well as other tools for a grand total of nearly 6,000 pounds. This, in essence, is the SPEC MIX TOUGHEST TENDER® competition; the preliminary event for the SPEC MIX BRICKLAYER 500. This contest tests the endurance of a human being while paying the winning mason tender $2,500. Truly an ironman style competition that separates the men from the boys, the SPEC MIX TOUGHEST TENDER is the preliminary event held in the same arena as the SPEC MIX BRICKLAYER 500 contest. In this event the tenders race the clock to set up a predefined work area for the mason while following strict instructions to ensure accuracy. Although the typical time to complete the contest is 20 minutes, the record winning time in this event was set in 2005 by Felipe Reyes of Connecticut with a time of 11 min. 7 sec.; a feat many masonry trade enthusiasts find utterly amazing. 

MCAA’s FASTEST TROWEL ON THE BLOCK
Wednesday, January 25, 2012 – 11:30 AM, PST
Las Vegas Convention Center, Gold Lot

The Fastest Trowel on the Block Competition, hosted by the Mason Contractors Association of America is a showcase of industry craftsmanship and a testament of both the speed and skill of our industry's workforce. Only those journeymen masons who have the skill, confidence and courage to face-off with the industry's best are invited to compete. This is a contest that also proves how important teamwork is in accomplishing a final product.

The competition will pit journeyman masons, accompanied by their two favorite tenders, against one another in a show of both speed and craftsmanship. Each contestant's goal is to complete as much of an 18 block long wall as possible, using 8"x8"x16" CMU and the provided SPEC MIX mortar in a twenty-minute heat. Contestants must have a high degree of workmanship using normal masonry practices and hand tools.

The Fastest Trowel on the Block promotes quality training and pride in workmanship among journeymen and contractors, as well as promoting the craftsmanship, speed and versatility of masonry systems and the masonry workforce. This contest also rewards and highlights the country's best masons for their hard work and dedication to the trade, which is something all masonry tradesmen can appreciate and celebrate.

Watch the industry's best journeymen masons compete in MCAA's Fastest Trowel on the Block competition at the MCAA Convention at World of Concrete/World of Masonry in Las Vegas. Bleacher seating will be available and the competition will be broadcast from a jumbotron to make sure you don't miss any of the action. Plus there will be audience giveaways, music, and more. Thousands of dollars in cash and prizes will be given away! 
If you want to compete in the Fastest Trowel on the Block contest, go to http://newsmanager.commpartners.com/linktrack.php?url=http%3A%2F%2Fwww.fastesttrowel.com and register to be a part of the fastest twenty minutes in masonry.

MCAA’s MASONRY SKILLS CHALLENGE
Tuesday, January 24, 2012 - 11:00 AM, PST
Las Vegas Convention Center, North Hall

The Masonry Skills Challenge is a competition of masonry apprentices in first, second and third year skill levels. This exciting competition spotlights our industry's finest young masons and focuses attention on careers in the masonry industry.

Contestants are divided by experience level, 'First Years' who are just entering the trade through 'Third Years' who are just about to enter the workforce as journeymen. Each level is given a project to build appropriate to their know-how. Here’s the catch—the projects’ design is a complete surprise!

Contestants have three hours to complete their projects with the given materials. Awards are presented to the top three apprentices in each skill level.

MCAA CONVENTION—WHERE MASONS MEET
http://newsmanager.commpartners.com/linktrack.php?url=http%3A%2F%2Fconvention.masoncontractors.org%2F

MCAA (Masonry Contractors Association of America) will hold its Annual Convention at the 2012 World of Concrete/World of Masonry. The MCAA will have several educational sessions along with two exciting events; the International Masonry Skills Challenge and the Fastest Trowel on the Block Competition.

MCAA’S SOUTH OF 40 EVENT AT PETE'S DUELING PIANO BAR
Tuesday, January 24, 2012 - 7:00 PM, PST
Pete’s Piano Bar

Join the MCAA's South of 40 Committee for a sing along, clap along, drink along, for one helluva good time!

One thing we can promise you is that a visit to Pete's will result in a night of extreme singing, clapping, and laughing. A-list piano players take the stage with baby grand pianos to perform all your favorite hits from every era imaginable including Elvis, Eminem, Neil Diamond, AC/DC, Billy Joel, Dave Matthews, Bon Jovi, Blink-182, Beastie Boys, The Beatles, and much, much more! The cost per person is $100.00. Proceeds from this event will benefit the MCAA Foundation, a 501(c)(3) charitable organization, and will be distributed to programs that help support masonry education and training. at http://newsmanager.commpartners.com/linktrack.php?url=http%3A%2F%2Fwww.masoncontractors.org%2Fsouthof40 for more information or call the MCAA at 800-536-2225.

MCAA HOSTED “$20,000 WORLD OF MASONRY” GOLF OUTING
Monday, January 23, 2012 - 9:00 to 3:00 PM, PST
Royal Links Golf Club

Start the Convention with a great round of golf on one of the finest courses in Las Vegas while you shoot for the dollars. The first annual $20,000 World of Masonry Golf Outing will be held on Monday, January 23, 2012 at Royal Links Golf Club.

Designed by Dye International, this links-style course features holes inspired by eleven different British Open rotation courses, including the "Road Hole" and "Hell Bunker" from the old course at St. Andrews and the "Postage Stamp" from Royal Troon. The 19th Hole Reception will be held at Royal Links Golf Club at the conclusion of the tournament. Lunch will be served and prizes will be awarded to the best golfers for lowest team score, longest drive, and closest to the pin.

Golfers will have an opportunity to win $10,000 for placing first, $6,000 for placing second, and $2,800 for placing third (prizes are team awards, not individual). Longest drive and closest to the pin winners will receive $1,000 each. The $20,000 World of Masonry Golf Outing is open to all attendees of the World of Concrete/World of Masonry, but is limited to the first 160 golfers. You may register as a foursome. If you register as an individual, a foursome will be assigned to you. You will not want to miss this unique golf experience!

Contact the MCAA at 800-536-2225 to register! Cost - Individual: $250.00 and Foursome: $1,200.00

MASONRY CONSTRUCTION’s Masonry Veneer Live
Tuesday, January 24, 2012 - 11:00 AM, PST
Las Vegas Convention Center, North Hall

MASONRY CONSTRUCTION’s Masonry Veneer Live will take place for the first time at World of Concrete. This event is held over a 4-day period at the Las Vegas Convention Center. The 2012 event will be held in the North Hall, adjacent to the World of Masonry. Masonry Veneer Live draws together key industry stakeholders, installers, masons, manufacturers and designers to help foster the growth of the masonry industry’s fastest-growing product segment. Masonry Veneer Live includes products such as cast stone, brick, adhered masonry, and natural stone. Each of these veneer materials has a specific installation procedure developed to ensure a durable wall surface.

Masonry Veneer Live has three components:

1. The Veneer Exhibits area is a special exhibition area within World of Masonry. Manufacturers and suppliers will come together to teach the mason contractors and installers about masonry veneers.
2. The Masonry Veneer Training Zone is a unique education area. Partnering associations will offer special training demonstrations. Attendees will have the opportunity to view and learn about the most current techniques and code requirements for installation.
3. Artistry in Masonry Veneers is a special display area featuring “live” examples of the cutting edge artistry that a craftsperson can achieve with masonry veneers.

Be sure to visit http://newsmanager.commpartners.com/linktrack.php?url=http%3A%2F%2Fwww.worldofconcrete.com%2520 for the latest updates on events, educational offerings, show news and more!

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